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- Carpet tile is penetrating every major segment we have
Carpet tile is penetrating every major segment we have
Bill Blackstock, business manager of Milliken’s hospitality business, noted, “Carpet tile is penetrating every major segment we have, including education, hospitality and healthcare applications.”
So, while broadloom is still the overall king, why is carpet tile doing so well in commercial applications? It depends on who you ask, but one thing is certain: there is more than one reason for this growth.
Peter Greene, Interface’s vice president of marketing, said, “It’s a combination of good product and good marketing. The many benefits of tile—including glue-free installations; personalized design capabilities; the ability to selectively replace soiled or damaged tiles; less waste at installation, and the need for less attic stock—have become increasingly obvious to many customers.”
Plus, he added, “It’s also generational, in part. Younger consumers—commercial and residential—have become more sophisticated. Design has become a bigger part of many peoples’ lives.”